Brand

This company’s “Heidon” brand name derives from the nickname “Heidon” given to the company’s founder Masuhei Nomura at the time when he was working as an apprentice. Even though the brand sounds like it may be a German word, our company is “Made in Japan”.

The “Three-one Motor” agitators are so-called because they promise the “Three No.1′s” of “Maintaining Safety”, “Delivering Satisfaction”, and “Maintaining After-sales Care”.

This name was formed by combining the words “tribology” and “gear”. The name incorporates the feeling of wishing to create products through effectively using the complex study of friction and wear as a tool.